You write an amazing piece of targeted content, hit publish, share it a few times on social media, rinse and repeat.

Ever wonder why your posts never end up having much reach?

Even brands with an established blogging audience can’t get their content viewed and shared with that strategy.

Getting views and shares involves a whole lot more than writing awesome content and putting it out there for people to see.

A quick Google search will tell you there are hundreds of ways to promote your blog posts, but some strategies are more valuable than others. Here are 7 steps you should take to promote your blog post, every time.